11 Lessons I’ve Learnt from Dave Wascha’s ‘Product Management in 25 mins’ Talk

When getting into product management as a career, it is possible to feel lost as a result of all the information available online and the numerous courses that sometimes get confusing. As an aspiring Product Manager (PM), learning from those that went before us into this beautiful space is the ideal way to get started.… Continue reading 11 Lessons I’ve Learnt from Dave Wascha’s ‘Product Management in 25 mins’ Talk

Product Activation Rate Optimization (PARO) – How to get more users through the activation point and reduce churn

When users sign up for a free trial it feels amazing. It is an achievement every time even if it happens several times every day. You know what else feels great? When they activate from free trials to premium plans essentially giving you their money. And here comes the real problem affecting most Saas companies:… Continue reading Product Activation Rate Optimization (PARO) – How to get more users through the activation point and reduce churn